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DELTAGEN FOR SALES

Hit your quota with confidence

The only thing worse than missing quota is not knowing why. Get the truth about why you win and lose business directly from your buyers—and then use that data to make sure you hit your target.

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REDUCE PIPELINE PRESSURE

How DeltaGen helps sales teams win

The most effective sales leaders don’t focus solely on generating more pipeline—they also prioritize boosting their win rate with the pipeline they already have. Buyer-centric win-loss analysis gives successful sales leaders the playbook to winning more of the deals in their pipeline.

Win-Loss Toolkit

Identify landmines

Whether it’s a lack of product knowledge, traps set by competitors, or misaligned messaging, DeltaGen helps you identify exactly why you’re losing deals—so you can avoid those landmines in the future.

Duplicate winning strategies

Duplicate winning
strategies

Direct buyer feedback helps you understand exactly which strategies contributed to closed-won deals and which didn't, so you can reinforce the winning strategies with your whole team.

Qualify your buyers better

Qualify your buyers
better

With DeltaGen, you can “open up the hood” on who your best buyers are and what motivates them to buy. This enables you to close your deals with greater velocity.

Identify win-back opportunities

Identify win-back
opportunities

We find that 1 in 10 closed-lost deals represent legitimate win-back opportunities. Buyer feedback uncovers these and other hidden sources of revenue.

ROI calculator

Voted #1 by your peers

The reviews are in—with more coming every day—and according to nearly 200 reviews, DeltaGen is the best in our category. See what revenue leaders like yourself are saying about the benefits of win-loss analysis with DeltaGen.

DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."

VP of Product Marketing

The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”

Senior Product Manager

DeltaGen's ability to quickly show us trends on why we succeed or fail is incredibly valuable. This provides us with clear direction on what actions we need to take to increase our business success.”

Market Intelligence Manager

Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”

Product Marketing Manager

You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”

Product Marketing Manager

DeltaGen helps us understand, with confidence, why we win and lose deals."

Senior Product MarketingManager

Voted #1 by your peers

DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."

VP of Product Marketing

The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”

Senior Product Manager

Market Intelligence Manager

Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”

Product Marketing Manager

You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”

Product Marketing Manager

DeltaGen helps us understand, with confidence, why we win and lose deals."

Senior Product MarketingManager

Voted #1 by your peers

DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."VP of Product Marketing, Kentik

VP of Product Marketing, Kentik

The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”

Senior Product Manager, Hopin

Market Intelligence Manager, AppFolio

Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”

Product Marketing Manager, Bill.com

You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”

Product Marketing Manager, Loopio

DeltaGen helps us understand, with confidence, why we win and lose deals."

Senior Product MarketingManager, LaunchDarkly

Voted #1 by your peers

DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."VP of Product Marketing, Kentik

VP of Product Marketing, Kentik

The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”

Senior Product Manager, Hopin

Market Intelligence Manager, AppFolio

Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”

Product Marketing Manager, Bill.com

You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”

Product Marketing Manager, Loopio

DeltaGen helps us understand, with confidence, why we win and lose deals."

Senior Product MarketingManager, LaunchDarkly

Every professional sports team reviews their footage to understand where they need to improve. Even amateur golfers record their swings to try and improve their terrible handicaps. Winning deals is our sport, and DeltaGen is our video review. Everybody needs to be making every effort to get clients sharing feedback with this program."

President of Worldwide Field Operations